Creating a digital marketing strategy for a local business is quite different than creating one for an online-only business. Your local digital marketing strategy should specifically target and appeal to potential customers in your geographic area. To better reach local customers for your store, restaurant or other locally focused business, […]

Creating a digital marketing strategy for a local business is quite different than creating one for an online-only business. Your local digital marketing strategy should specifically target and appeal to potential customers in your geographic area. To better reach local customers for your store, restaurant or other locally focused business, […]

Local business owners know digital marketing is critical. Unfortunately, many don’t sustain growth because they cannot maintain consistency or because they run out of ideas. The good news is, effective digital marketing is a beautiful mix of search engine optimization, pay-per-click marketing, content marketing, social media advertising, and more—and with ever-changing […]

Local SEO leverages search engine optimization tools to make your business stand out in map- and location-based searches, allowing customers in your area to more easily find you. — Getty Images/Chainarong Prasertthai With the rise in map-based searches, local search engine optimization (SEO) presents an opportunity for small businesses to […]

Marketing your local business is an art, an art of establishing connections and building relationships with your local customers. But more than that, it’s about leveraging the right strategies to reach your target audience effectively. Are you looking for new ways to market your business in the local sphere? Here, […]