Creating a digital marketing strategy for a local business is quite different than creating one for an online-only business. Your local digital marketing strategy should specifically target and appeal to potential customers in your geographic area. To better reach local customers for your store, restaurant or other locally focused business, […]

Do you think you can bypass digital marketing in today’s business landscape?  Semrush has put together some statistics on digital advertising. There are 5.56 billion mobile phone subscribers across the globe. That means mistakes like neglecting mobile optimization and not having a clear strategy can cost you big profits. Watch out […]

Image: ETH Zurich The AI energy challenge, a digital currency for clean energy trading in Japan and generating clean electricity with chicken feathers are on the week’s technology radar. AI – the energy challenge As artificial intelligence is finding use in an ever-growing variety of applications concerns are emerging – […]